Engagements

Explicit bets. A stop list.
A board narrative tied to revenue.

Every engagement starts with a diagnostic. The work only moves forward when the drift is visible, measurable, and worth fixing before the next board cycle.

The Starting Point

Board-Ready Strategy Reset

For Series A–B SaaS CEOs where product direction has stopped driving decisions – too many initiatives, product and revenue misaligned, and board pressure building.

What you walk away with
  • 3–4 explicit strategic bets your leadership team has committed to
  • A documented stop list and clear decision rights between product and commercial
  • A board-ready narrative tied directly to revenue, with checkpoints so goals stop drifting
€24,000
8 weeks · direct CEO access
Includes
01Diagnostic – 1–2 weeks of structured leadership interviews
02Intervention – explicit bets, stop list, decision rights
03Handover – documented, transferred, clean exit
Book the 30-minute Drift Call →

If the diagnostic does not reveal drift worth fixing now, you do not continue into the reset.

When the Diagnostic Goes Deeper

These are separate engagements – each priced and scoped independently. They only become available when the Strategy Reset diagnostic proves the problem sits below strategy. You finish the reset first; these follow if the evidence calls for it.

Operating Model
Separate engagement · follows the reset
€18–24k
6–8 weeks

The strategy is clear, but the organisation cannot execute it – ownership is unclear, reporting creates noise, and cross-team decisions escalate to the CEO.

After this engagement
  • Every leader knows what they own – and what they don't
  • Reporting that surfaces problems early, not at quarter end
  • Cross-team decisions that stop escalating to the CEO
Platform Direction
Separate engagement · follows the reset
€24–36k
8–12 weeks

The core product is genuinely unclear – product areas, engineering effort, revenue impact, and technical debt no longer map cleanly to one direction.

After this engagement
  • Core product defined – what gets investment, what gets cut
  • Leverage analysis mapping product effort to revenue impact
  • A 12-month platform roadmap with explicit trade-offs

No backlog management  ·  No feature delivery  ·  No operational ownership  ·  No long-term dependency

Next Step

The first step is always the same – a 30-minute conversation to see whether the drift is real.

No pitch. No proposal. A direct read on whether this work fits your moment.

Book the 30-minute Drift CallFind your drift score →